Elianto x Watsons — Event Picture Highlight

Description

Client: Proton

Challenges & Objectives

Project Overview

The Elianto x Watsons event photography project aims to capture the energy, beauty, engagement, and key moments of the event. The visual direction will combine polished event photography with natural lifestyle moments, focusing on product displays, beauty activities, guest interactions, demonstrations, and brand engagement. Clean compositions and vibrant imagery will reflect the beauty-focused atmosphere while maintaining a professional visual style.

Challenges

Anticipate spontaneous interactions, demonstrations, and guest activities while ensuring important moments are not missed.
Work around crowds, displays, booths, and movement while maintaining clean compositions and clear visibility of the brands.
Capture both product-focused imagery and genuine guest interactions without allowing either element to overpower the overall event story.

Objectives

Capture key activities, product displays, demonstrations, and brand interactions that showcase Elianto’s presence at the event.
Document authentic moments between guests, beauty enthusiasts, brand representatives, and Watsons, including interactions and activities.
Create a cohesive collection of photographs that reflects Elianto’s beauty identity and the collaborative nature of the event with Watsons.